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Logo Creation
Corporate identity – design of corporate colours and materials

The logo and corporate identity belong to the basic pillars of every successful company. The logo symbolizes your brand and sets it apart from the competition. Based on the shape of the logo, typography and the proposed corporate colours, customers should intuitively connect it with your company.

The following points out the fact that it is not worth saving your money on the creation of logos and company materials. You can find out why this is the case and what the corporate identity proposal consists of in the text below.


What you need to know If you decide for the creation of a logo and corporate identity

Fundamental information

Návrh vizitiek - Vizitky

Logo creation – The foundation of a successful business

A logotype or logo is a graphic associated with your company or firm. If the customer sees your logo, they can remember your company better. A properly designed logo can evoke more trust between your customers and can last you for decades.

It is not advisable to try saving on a logo design, because an incorrectly designed logo used for advertising and print materials can mean that a later change will cost you much more money than the initial savings. For bigger companies the initial savings of tens to hundreds of euros can later end up going up to tens to hundreds of thousands of euros when having to re-brand.

When creating a logo, apart from its appearance, it is also important for it to suit the style of the company. It often happens that a visually appealing symbol does not always look good in a certain dimension, which can end up in a not very appealing look on a website and billboard, or other corporate materials. Therefore, it is advisable, when designing a logo, to order previews of individual company or promotional materials, so that you know what the logo will look like on these materials.

Corporate idenity

Logo and corporate identity creation – how much will it cost?

The final price for the logo design and corporate identity is influenced by a number of factors. Therefore, it is advisable to consider the following factors before contacting our company regarding a price offer. These include:

  • the type of logo and your overall idea of ​​the logo, whether the logo should be only text with a graphic element or should represent more meanings
  • the number of logo designs and its subsequent corrections and color variations
  • design manual for the logo and its scope
  • the typography used in the design manual can have a significant effect on the final price of the logo due to the fact that for some fonts it is necessary to purchase a license
  • a variety of printed designs such as business cards, letterheads, envelopes, brochures and other

Corporate identity – visual identity of your company

In addition to creating a logo and designing corporate colours, corporate identity also includes the creation of graphic elements that will be used in the visual presentation of your company. These elements complete the overall look of your company’s look. Their use is wide, they do not have to be found only on promotional materials and business cards, but also, for example, the corporate colours and elements can be part of the look of your office or building. In addition, typography should not be forgotten when designing a corporate identity, as most information and communication between the company and its customer takes place in a text form. The correct use of fonts is an integral part of a well-developed corporate identity, in order to achieve simple readability and at the same time keep a serious visually appealing look.

Corporate identity includes a company name, logo design, corporate colour design, letterhead, business cards, brochures, stamps and many other corporate materials.

A well-designed corporate identity will differentiate your brand from the competition and increase the credibility of your company in the eyes of customers.

Logo and corporate identity design manual

Logo design manual – is it necessary and what should it include

The design manual defines the use of the logo, its protection zone, the definition of colour in CMYK, RGB, or RAL, alternative colour, fonts used, incorrect use of the logo and others. It can also contain previews of the logo or elements of corporate identity on the company’s materials or products of your company. The advantage of the design manual is that when developing graphic materials with a different company, this company will know how to use your logo and other elements of corporate identity. In this case, it will prevent the company materials from looking differently.

After Designing your Logo, Corporate Identity or a Complete Rebranding, you might need

the following services

Tvorba web stránok

Website creation

website as a part of
company’s presentation

Like the logo and corporate identity, the website is an integral part of your company… more in the Website Development section

Printová grafika

Print designs

part of company’s

In addition to the logo design and corporate identity, do not forget to design other print materials… you can find out more in the Graphics section



show yourself
to the world

After creating a company or changing a logo, it’s a good idea to let your customers know about it… more in the ‘Advertising’ section

References of our logos

Some of our work